{"id":8175,"date":"2021-09-15T11:30:47","date_gmt":"2021-09-15T09:30:47","guid":{"rendered":"https:\/\/zapiplay.com\/?p=8175"},"modified":"2022-03-09T00:29:47","modified_gmt":"2022-03-08T23:29:47","slug":"estos-son-los-mejores-dias-para-publicar-en-redes","status":"publish","type":"post","link":"https:\/\/zapiplay.com\/en\/these-are-the-best-days-to-publish-on-networks\/","title":{"rendered":"These are the best days to post on networks"},"content":{"rendered":"<p>You'll agree with me that we don't write the same way on Twitter as we do on Instagram, which is why\u00a0<strong>We also cannot use the same days and times to post on all social networks.<\/strong>. Depending on the day and time of our publications, we will get more or less social interaction. Let's go with the data!<\/p>\n<p><strong>When to publish on Social Media?<\/strong><\/p>\n<p>These are the most important days and times to post on Facebook, Instagram and Twitter, three of the most popular Social Networks.<\/p>\n<p><strong>Facebook<\/strong><\/p>\n<p>According to a study by <a href=\"https:\/\/metricool.com\/es\/estudio-redes-sociales\/\">Metricool<\/a> 2020,\u00a0 <strong>the best day to post on Facebook is Thursday and the worst day is Sunday.<\/strong>Look at this fact! Saturdays get more views than Fridays.<\/p>\n<p>Regarding the hours of publication, <strong>between 20h and 21h<\/strong> is the best time to publish. As you might guess, the worst times are in the early hours of the morning, although it depends on where your customers are \ud83d\ude42<\/p>\n<p><strong>Instagram<\/strong><\/p>\n<p>In contrast to Facebook, Instagram concentrates more on <strong>The highest number of active users is on Sundays, followed by Fridays.<\/strong>. The worst day to make our publications is Saturday. From Monday to Thursday activity tends to drop, so we recommend that you make some of your posts on the weekend.<\/p>\n<p>The best time to launch your content on Instagram is usually in the evening, <strong>around 21h<\/strong>. Fridays at 15h is also a good time, you can tell we're off work \ud83d\ude09.<\/p>\n<p><strong>Twitter<\/strong><\/p>\n<p>Lastly, let's turn to Twitter. Based on the data obtained by Metricool, <strong>the day with the most engagement is Friday, although Thursday is close behind.<\/strong>. The day with the worst data is Sunday.<\/p>\n<p>In terms of posting times, the best time to tweet from Monday to Friday is <strong>between 16h and 18h<\/strong>. On weekends it would be at 17h. In the mornings, <strong>at 10h we found more active users<\/strong>After this time, however, Twitter activity tends to drop off, so stay tuned!<\/p>\n<p><strong>LinkedIn<\/strong><\/p>\n<p>According to the latest study by <a href=\"https:\/\/sproutsocial.com\/insights\/best-times-to-post-on-social-media\/\">Sprout Social<\/a>the best time slot for posting on LinkedIn is <strong>between 9 a.m. and noon<\/strong>around 12:00 or 13:00.<\/p>\n<p>The best days would be the <strong>Tuesday, Wednesday and Thursday<\/strong>and the worst on Sunday.<\/p>\n<p><strong>Before we start publishing...<\/strong><\/p>\n<p>We never start publishing on networks without first defining a strategy.<\/p>\n<p>First, <strong>we define well in which social networks you should have a presence<\/strong>. Creating content for Twitter is not the same as creating content for Instagram, for example. The latter requires greater mastery in the production of audiovisual content.<\/p>\n<p>If there is one thing social media requires, it is frequent updates.<\/p>\n<p>On the other hand, <strong>we create a publication calendar<\/strong> on Social Media. You can use the trends we have described above to help you define yours, but the most important thing is to listen to your audience. Each platform has its own statistics section where you can see the days and times when your posts work best. Remember that not all target audiences work in the same way and there is no universal rule in this regard.<\/p>\n<p>And last but not least,<strong>\u00a0 \u00a0we respond to your users<\/strong>. Remember that the answers we give to their questions or comments will be public, so your brand will also be communicating.<\/p>\n<p>How do you see it? When do you make your posts on networks? Do you follow these schedules or do others work better for you? Leave us your comments in this post!<\/p>","protected":false},"excerpt":{"rendered":"<p>You will agree with me that we don't post in the same way on Twitter as we do on Instagram, so we can't use the same days and times to post on all Social Networks. Depending on the day and time of our publications, we will get more or less social interaction. Let's go with the data! When to publish... <a class=\"more-link\" href=\"https:\/\/zapiplay.com\/en\/these-are-the-best-days-to-publish-on-networks\/\">Continue reading <span class=\"screen-reader-text\">These are the best days to post on networks<\/span><\/a><\/p>","protected":false},"author":3,"featured_media":11821,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"footnotes":""},"categories":[100],"tags":[114,116,118,120,122,202,124,126,164,128,130,132,134,136,138,140,142,144,252,146,148,150,152,154,156,158,160,162,166,168,170,172,174,176,178,180,182,184,186,188,190,192,194,196,198,200,204,206,208,210,212,214,216,218,220,222,224,226,228,230,232],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Estos son los mejores d\u00edas para publicar en redes - Zapiplay<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zapiplay.com\/en\/these-are-the-best-days-to-publish-on-networks\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Estos son los mejores d\u00edas para publicar en redes - Zapiplay\" \/>\n<meta property=\"og:description\" content=\"Coincidir\u00e1s conmigo en que no escribimos de la misma forma en Twitter que en Instagram, por lo que\u00a0tampoco podemos usar los mismos d\u00edas y horas para publicar en todas las Redes Sociales. Dependiendo del d\u00eda y de la hora de nuestras publicaciones, obtendremos una mayor o menor interacci\u00f3n social. \u00a1Vamos con los datos! \u00bfCu\u00e1ndo publicar&hellip; Continue reading Estos son los mejores d\u00edas para publicar en redes\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zapiplay.com\/en\/these-are-the-best-days-to-publish-on-networks\/\" \/>\n<meta property=\"og:site_name\" content=\"Zapiplay\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-15T09:30:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-03-08T23:29:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zapiplay.com\/wp-content\/uploads\/2021\/11\/Estos-son-los-mejores-dias-para-publicar-en-redes.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"802\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Zapiplay\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Zapiplay\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/zapiplay.com\/estos-son-los-mejores-dias-para-publicar-en-redes\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/zapiplay.com\/estos-son-los-mejores-dias-para-publicar-en-redes\/\"},\"author\":{\"name\":\"Zapiplay\",\"@id\":\"https:\/\/zapiplay.com\/#\/schema\/person\/1d35200989d63c883bdf5c589e997ef8\"},\"headline\":\"Estos son los mejores d\u00edas para publicar en redes\",\"datePublished\":\"2021-09-15T09:30:47+00:00\",\"dateModified\":\"2022-03-08T23:29:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/zapiplay.com\/estos-son-los-mejores-dias-para-publicar-en-redes\/\"},\"wordCount\":644,\"publisher\":{\"@id\":\"https:\/\/zapiplay.com\/#organization\"},\"keywords\":[\"ANAL\u00cdTICA\",\"ANALYTICS\",\"APPS DE MODA\",\"APPS INMOBILIARIAS\",\"AUTOMATIZACI\u00d3N\",\"AUTOMOCI\u00d3N\",\"BIG DATA\",\"BITCOIN\",\"BOUND MARKETING\",\"BRANDING\",\"BUYER PERSONA\",\"CASOS DE \u00c9XITO\",\"CL\u00cdNICAS DENTALES\",\"CONSEJOS Y TRUCOS\",\"CONVERSIONES\",\"COPYWRITING\",\"CROSS SELLING\",\"CUSTOMER JOURNEY\",\"de marketing y ventas ABOGADOS\",\"ECOMMERCE\",\"EMAIL MARKETING\",\"ESTRATEGIA\",\"FACEBOOK ADS\",\"FARMACIAS\",\"GOOGLE ADWORDS\",\"GOOGLE ANALYTICS\",\"IDEAS DE CONTENIDO\",\"IDEAS PARA BLOGIN\",\"INSTAGRAM\",\"INTELIGENCIA ARTIFICIAL\",\"KPIS MODA\",\"LEAD NURTURING\",\"MACHINE LEARNING\",\"MARKETING AUTOMATION\",\"MARKETING DE CONTENIDOS\",\"MARKETING DE INMOBILIARIA\",\"MARKETING EDUCATIVO\",\"MARKETING EMOCIONAL\",\"MARKETING GASTRON\u00d3MICO\",\"MARKETING ONLINE JUR\u00cdDICO\",\"MARKETING TUR\u00cdSTICO\",\"MARKETING VERDE\",\"M\u00c9TRICAS DE NEGOCIO\",\"MODA ONLINE\",\"NEGOCIO MODA\",\"PERFORMANCE MARKETING\",\"PLAN DE MARKETING\",\"REALIDAD AUMENTADA\",\"REDES SOCIALES\",\"REMARKETING\",\"SEO\",\"SOCIAL MEDIA\",\"STARTUP\",\"STARTUPS\",\"STORYDOING\",\"STORYTELLING\",\"TRANSFORMACI\u00d3N DIGITAL\",\"TURISMO ONLINE\",\"TURISTA ONLINE\",\"TWITTER\",\"VIDEOMARKETING\"],\"articleSection\":[\"Redes sociales\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zapiplay.com\/estos-son-los-mejores-dias-para-publicar-en-redes\/\",\"url\":\"https:\/\/zapiplay.com\/estos-son-los-mejores-dias-para-publicar-en-redes\/\",\"name\":\"Estos son los mejores d\u00edas para publicar en redes - 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