{"id":11565,"date":"2022-02-09T17:00:12","date_gmt":"2022-02-09T16:00:12","guid":{"rendered":"https:\/\/zapiplay.com\/?p=11565"},"modified":"2022-02-09T19:15:55","modified_gmt":"2022-02-09T18:15:55","slug":"mejora-la-experiencia-del-cliente-con-una-estrategia-cx","status":"publish","type":"post","link":"https:\/\/zapiplay.com\/en\/improve-customer-experience-with-a-cx-strategy\/","title":{"rendered":"Improve customer experience with a CX strategy"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"11565\" class=\"elementor elementor-11565\">\n\t\t\t\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-82b85ad elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"82b85ad\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9487753\" data-id=\"9487753\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-11604b0 elementor-widget elementor-widget-text-editor\" data-id=\"11604b0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: center\">Today, to compete successfully in the market it is no longer enough to be different, you must create experiences. A positive and satisfying customer experience is vital for your brand, hence the importance of having a CX strategy.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1306b76 elementor-widget elementor-widget-image\" data-id=\"1306b76\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/zapiplay.com\/wp-content\/uploads\/elementor\/thumbs\/web5-pyg56h4xrik7bghceicyr24tcer8vlstptsph8cfey.png\" title=\"web5\" alt=\"web5\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-989ad51 elementor-widget elementor-widget-text-editor\" data-id=\"989ad51\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><b>To begin with, do you know what Customer Experience means?<\/b><\/h3><p>Customer Experience (CX) is the perception that is formed in the customer based on their interactions with a brand, it encompasses all the points of contact that the customer has, from the first contact to customer service.\u00a0<\/p><p>In general, the customer experience can happen in different ways, both in person, at the time of purchase, as well as virtually and at all stages of the process.\u00a0<\/p><p>Digital marketing has found an important opportunity in CX to implement it in their strategies and improve their sales. The reason is that, both in their products, as well as in the attention, communication and way of satisfying customer needs, they have found a way to improve their sales.\u00a0<b>the experience<\/b>If this becomes positive, you have the possibility to build successful and future relationships with users.\u00a0\u00a0\u00a0\u00a0<\/p><p>It has been proven that the\u00a0<b>86%\u00a0<\/b>of consumers would pay more for a product or service if it was accompanied by an enhanced or superior experience, which shows the great opportunity that CX can offer if you implement it in your strategy.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-5a1ca7e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5a1ca7e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5a806e3\" data-id=\"5a806e3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e63bf9c elementor-widget elementor-widget-text-editor\" data-id=\"e63bf9c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 class=\"title\" style=\"text-align: center\"><strong>The importance of customer experience<\/strong><\/h3><p class=\"subtitle\" style=\"text-align: center\">A CX strategy will improve customer satisfaction by helping you to build customer loyalty, creating a community that will enhance your brand image while generating more interaction on your digital channels. CX has proven to be a key business strategy that will improve your sales and to do so it is important to follow a methodology, this chain of steps will lead you to achieve your goals.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9821b64 elementor-widget elementor-widget-image\" data-id=\"9821b64\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"750\" height=\"215\" src=\"https:\/\/zapiplay.com\/wp-content\/uploads\/2022\/02\/8-768x220.png\" class=\"attachment-medium_large size-medium_large wp-image-11622\" alt=\"\" srcset=\"https:\/\/zapiplay.com\/wp-content\/uploads\/2022\/02\/8-768x220.png 768w, https:\/\/zapiplay.com\/wp-content\/uploads\/2022\/02\/8-300x86.png 300w, https:\/\/zapiplay.com\/wp-content\/uploads\/2022\/02\/8-1024x293.png 1024w, https:\/\/zapiplay.com\/wp-content\/uploads\/2022\/02\/8-350x100.png 350w, https:\/\/zapiplay.com\/wp-content\/uploads\/2022\/02\/8.png 1271w\" sizes=\"(max-width: 750px) 100vw, 750px\" style=\"width:100%;height:28.64%;max-width:1271px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Today, to compete successfully in the market it is no longer enough to be different, you must create experiences. A positive and satisfying customer experience is vital for your brand, which is why it is so important to have a CX strategy. To begin with, do you know what Customer Experience means? Customer Experience (CX) translated into English... <a class=\"more-link\" href=\"https:\/\/zapiplay.com\/en\/improve-customer-experience-with-a-cx-strategy\/\">Continue reading <span class=\"screen-reader-text\">Improve customer experience with a CX strategy<\/span><\/a><\/p>","protected":false},"author":3,"featured_media":11634,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"footnotes":""},"categories":[108,94,96,102],"tags":[503,487,146,481,483,271,281],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mejora la experiencia del cliente con una estrategia CX - Zapiplay<\/title>\n<meta name=\"description\" content=\"Actualmente para competir con \u00e9xito en el mercado ya no basta solo con ser diferente, debes crear experiencias. Una experiencia positiva y que satisfaga a tu cliente ser\u00e1 vital para tu marca, por ello la importancia de contar con una estrategia CX.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zapiplay.com\/en\/improve-customer-experience-with-a-cx-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mejora la experiencia del cliente con una estrategia CX - Zapiplay\" \/>\n<meta property=\"og:description\" content=\"Actualmente para competir con \u00e9xito en el mercado ya no basta solo con ser diferente, debes crear experiencias. 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