{"id":7170,"date":"2021-02-15T09:49:19","date_gmt":"2021-02-15T09:49:19","guid":{"rendered":"https:\/\/zapiplay.com\/?p=7170"},"modified":"2022-03-09T00:23:36","modified_gmt":"2022-03-08T23:23:36","slug":"como-integrar-el-video-marketing-en-tu-estrategia-de-contenidos","status":"publish","type":"post","link":"https:\/\/zapiplay.com\/cat\/como-integrar-el-video-marketing-en-tu-estrategia-de-contenidos\/","title":{"rendered":"\u00bfC\u00f3mo integrar el v\u00eddeo marketing en tu estrategia de contenidos?"},"content":{"rendered":"<p>A continuaci\u00f3n, vamos a ver qu\u00e9 formatos pueden ser interesantes para conformar tu estrategia de <a href=\"https:\/\/zapiplay.com\/es\/asi-trabajamos\/\">video marketing<\/a>:<\/p>\n<ul>\n<li>V\u00eddeos en directo en distintas redes sociales. Por ejemplo, Instagram, Facebook, Periscope, Youtube o Twitch. Estos son buenos recursos a la hora de crear comunidad o presentar un nuevo producto o servicio de tu marca.<\/li>\n<li>V\u00eddeos en YouTube para enriquecer los contenidos de un blog.<\/li>\n<li>Webinars en directo, perfectos a la hora de emplearlos como herramienta de venta.<\/li>\n<li>V\u00eddeos de producto, sobre todo enfocados a incrementar las ventas de un ecommerce. Y es que, gracias a las producciones audiovisuales, nos hacemos una idea m\u00e1s fiel de las caracter\u00edsticas de un producto.<\/li>\n<li>De cara a las campa\u00f1as de outbound marketing. Por ejemplo, los v\u00eddeos interactivos emplazados en mupis est\u00e1n dando buenos resultados de cara a conectar con el p\u00fablico.<\/li>\n<li>En las campa\u00f1as de publicidad en redes sociales. En estas plataformas, los v\u00eddeos muestran un CTR mayor que las im\u00e1genes est\u00e1ticas.<\/li>\n<\/ul>\n<p>Recuerda que Zapiplay cuenta con <a href=\"https:\/\/zapiplay.com\/es\/planes-y-precios\/\">planes ilimitados de marketing y dise\u00f1o<\/a>, nosotros nos encargamos de todo tu marketing y dise\u00f1o mientras t\u00fa te encargas del resto.<\/p>","protected":false},"excerpt":{"rendered":"<p>A continuaci\u00f3n, vamos a ver qu\u00e9 formatos pueden ser interesantes para conformar tu estrategia de video marketing: V\u00eddeos en directo en distintas redes sociales. Por ejemplo, Instagram, Facebook, Periscope, Youtube o Twitch. Estos son buenos recursos a la hora de crear comunidad o presentar un nuevo producto o servicio de tu marca. V\u00eddeos en YouTube&hellip; <a class=\"more-link\" href=\"https:\/\/zapiplay.com\/cat\/como-integrar-el-video-marketing-en-tu-estrategia-de-contenidos\/\">Continueu llegint <span class=\"screen-reader-text\">\u00bfC\u00f3mo integrar el v\u00eddeo marketing en tu estrategia de contenidos?<\/span><\/a><\/p>","protected":false},"author":3,"featured_media":11814,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"footnotes":""},"categories":[96,104],"tags":[112,114,116,118,120,122,202,124,126,164,128,130,132,134,136,138,140,142,144,146,148,150,152,154,156,158,160,162,166,168,170,172,174,176,178,180,182,184,186,188,190,192,194,196,198,200,204,206,208,210,212,214,216,218,220,222,224,226,228,230,232,234],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bfC\u00f3mo integrar el v\u00eddeo marketing en tu estrategia de contenidos? - Zapiplay<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zapiplay.com\/cat\/como-integrar-el-video-marketing-en-tu-estrategia-de-contenidos\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo integrar el v\u00eddeo marketing en tu estrategia de contenidos? - Zapiplay\" \/>\n<meta property=\"og:description\" content=\"A continuaci\u00f3n, vamos a ver qu\u00e9 formatos pueden ser interesantes para conformar tu estrategia de video marketing: V\u00eddeos en directo en distintas redes sociales. Por ejemplo, Instagram, Facebook, Periscope, Youtube o Twitch. Estos son buenos recursos a la hora de crear comunidad o presentar un nuevo producto o servicio de tu marca. 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